A marketing automation solution like Microsoft Dynamics 365 for Marketing is ideal for companies in need of more than just basic email marketing tools at the front end of the sales cycle to turn prospects into business relationships. With Microsoft Dynamics 365 for Marketing, you can manage multi-channel campaigns, email marketing, landing pages, web forms, LinkedIn integration, events, multiple lead scoring capabilities, segmentation with Dynamics, dashboards and reports, marketing analyzers, embedded Microsoft Office 365, surveys, and it is configurable and extensible.
With Dynamics 365 for Marketing, you can automate marketing on the same platform as Dynamics 365 for Sales and with embedded intelligence. Using an adaptable platform, businesses can nurture more sales-ready leads, align their sales and marketing departments, make smarter decisions, and continue to grow while improving their sales processes.
Marketers who use Dynamics 365 for Marketing have the ability to
Marketers can use Dynamics 365 for Marketing in a variety of ways, including
Get more sales-ready leads by using multichannel campaigns like email, web, LinkedIn, webinars, phone calls, and in-person events.
Using drag-and-drop design tools and customizable templates, you can easily create the buyer's journey and campaign content.
Utilize email marketing features to create stunning emails, and use email delivery services to send them to your recipients.
The LinkedIn connector allows you to import LinkedIn leads into Lead Gen forms, and nurture them with Dynamics 365 campaigns.
With out-of-the-box dashboards and reporting, you can track and improve the performance of your marketing campaigns.
By integrating embedded intelligence, you can target the right audiences, prioritize leads, and learn more about them.
Using Office 365, one source of information can be shared, processes can be connected, and sales teams can collaborate.
Event management capabilities help you organize in-person events or make online events easy with webinar integrations.
Drive innovation with an application that is easy to tailor, extend, and connect to other apps and services you already use.